The number of LGBTQ-friendly businesses in the US has been steadily increasing over the years. Whether you’re looking for a fun place to dance the night away or want to find a great restaurant, there’s a plethora of resources to help you out.
For example, the Human Rights Campaign Foundation rates companies on their LGBTQ policies. If your business has an LGBTQ policy, you can protect your LGBTQ employees and customers, while helping to build a stronger community. Additionally, the Sylvia Rivera Law Project in New York is a grassroots organization that works to ensure the rights of queer people. GAY BARS NEAR ME
Another excellent resource is the Lesbian Business Center. This website is a one-stop shop for the LGBT business community. It includes a directory of LGBTQ-owned businesses and a community that supports them. You can use it to find the right business, and to help you build your own presence on the web.
As the name suggests, the Lesbian Business Center is a nonprofit organization that supports lesbian, gay, bisexual, and transgender businesses. They provide free resources to help their members grow and succeed. Other organizations include the Lesbians Who Tech & Allies, a group of LGBTQ women in tech.
Another resource is the Google Maps app. The best part is that it makes it easy to discover LGBTQI businesses. Plus, the app includes a feature called Open to All that highlights businesses with rainbow colored map pins. Seeing a rainbow on a map is a cool way to support LGBTQI businesses.
Yelp is also making it easier to locate LGBTQI-friendly businesses. During Pride Month, Yelp is celebrating by making it even easier for consumers to find a safe space to enjoy some shopping or drinking. The company is highlighting its Open to All members with rainbow-colored map pins for the entire month. In addition, they’re introducing a new LGBTQ+-Owned Business decal that will appear on the front of your store. Using the new decal is an excellent way to make your business stand out.
In addition to the aforementioned Q&A feature, you can also ask your employees to post a “Happy Pride” video. These videos will live longer on your profile, and can be a great way to get more exposure for your business.
Other good ways to promote your LGBTQ-friendly business are to use social media, encourage customer reviews, and respond to feedback. The biggest challenge is finding the right time and places to do all of these things. Luckily, the Internet is full of resources to help you do them.
Another cool thing to do is to add an LGBTQ+-friendly attribute to your Google Business Profile. There are two main types: self-certification, or third-party certification. Adding a Google-made badge like this is a great way to prove your bona fides to the world. Similarly, the most obvious way to make your business visible is to get an LGBTQ+-friendly listing on the big Google Maps. Getting a listing on this map can be as simple as filling out a form on the website.